As the only shareholders, the Parodi's wanted to shield their shipping fortunes by avoiding confusion of the name G.P. (Guzzi-Parodi), though the marque quickly changed to Moto Guzzi. The very earliest motorcycles bore the name G.P. The company was legally based in Genoa, Italy, with its headquarters in Mandello. Giorgio Parodi, his brother Angelo, and Carlo Guzzi created a privately held silent partnership "Società Anonima Moto Guzzi" on 15 March 1921, for the purpose of (according to the original articles of incorporation) "the manufacture and the sale of motor cycles and any other activity in relation to or connected to metallurgical and mechanical industry". The GT Norge, Moto Guzzi Museum, Mandello del Lario, driven 4,000 miles (6,400 km) to the Arctic Circle in 1928 Ravelli died just days after the war's end in an aircraft crash and is commemorated by the eagle's wings that form the Moto Guzzi logo. Parodi (the son of wealthy Genovese ship-owners) would finance the venture, Ravelli (already a famous pilot and motorcycle racer) would promote the bikes with his racing prowess and Guzzi would engineer the motorcycles. They envisaged creating a motorcycle company after the war. Assigned to the same Miraglia Squadron based outside Venice, the three became close, despite coming from different socio-economic backgrounds. Moto Guzzi was conceived by two aircraft pilots and their mechanic serving in the Corpo Aeronautico Militare (the Italian Air Corp, CAM) during World War I: Giorgio Parodi, Giovanni Ravelli and Carlo Guzzi. Similar to other storied motorcycle manufacturers that have survived for decades, Moto Guzzi has experienced a series of business cycles and a series of ownership arrangements-some complex, some brief, some that have endured.
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